New Brand Film: The Forgotten Teens

Posted by on Mar 24, 2014

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Nearly 1 in 5 teens in Central Florida lack access to healthcare.  The Teen Xpress team overcomes this challenge by taking healthcare to teens … literally.  A 40-foot mobile doctor’s office drives from school to school providing many different medical services to teens who would otherwise be left to fend for themselves.

Our challenge as filmmakers was to invite each viewer into being a part of this great cause.

Of course, causes are more than just good ideas. And there’s no shortage of good ideas or good causes to join. To overcome this fact we let the experience of the cause prove to the viewer it is truly one worth caring about.

Fundamentally, we believe that people connect to people — not causes or companies.

And so we brought the viewer up close and personal to create a connection with the people on the other side: the Teen Xpress team and the teens they serve.

After viewing the short film below, feel free to let us know what you think on our Facebook page.

James Spradlin is Chief Executive at Strong Films. He’s also pursuing an Executive MBA at the University of Florida. Strong Films creates unforgettable brand content in ways people actually want to see and share. To do so, we help brands understand their purpose and use short films to communicate that purpose in authentic and engaging ways. If you’d like to continue the conversation, email James @ james@strongfilms.org.


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